38 Million Tracks on Spotify were Played Zero Times in 2022!
- TS DIGITAL LABEL
- Mar 29, 2023
- 2 min read
The world of music has never been as accessible as it is today. Platforms like Spotify have made it possible for artists from all over the world to showcase their talent and reach millions of listeners. However, with millions of tracks available on the platform, it's becoming increasingly difficult for artists to get their music heard.
A recent study has shown that in 2022, 38 million tracks on Spotify received zero plays. This is a staggering number that highlights the need for artists to promote their music more effectively. One way to do this is by using TS Digital Label, a digital music distribution service that can help artists increase their plays and reach a wider audience on Spotify.
TS Digital Label provides artists with a platform to distribute their music to all major streaming platforms, including Spotify, Apple Music, and Amazon Music. The service also offers promotional tools to help artists get their music in front of more listeners, including playlist promotion, social media promotion, and email marketing campaigns.
One of the key benefits of using TS Digital Label to promote your music on Spotify is that it can help you get noticed by curators and playlist editors. These individuals are responsible for curating some of the most popular playlists on the platform, and getting your music featured on one of these playlists can significantly increase your plays and exposure.
In addition to playlist promotion, TS Digital Label also offers targeted social media promotion to help you reach your desired audience. This includes running targeted ads on platforms like Facebook and Instagram, as well as working with influencers in your genre to promote your music.
Another way TS Digital Label can help you increase your plays on Spotify is by optimizing your metadata. This includes things like your track title, artist name, and album artwork, which can all impact how easily your music can be discovered on the platform. By optimizing your metadata, you can increase your chances of appearing in search results and getting your music recommended to listeners who are likely to enjoy it.
Overall, if you're an artist looking to increase your plays on Spotify and get your music heard by a wider audience, using a service like TS Digital Label can be incredibly beneficial. With their promotional tools and distribution network, they can help you get your music in front of the right people and increase your chances of success in the competitive world of music streaming.
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